As someone who’s spent years helping small businesses build their online presence, I’ve seen firsthand how a good website can change everything. Just last month, I worked with a local bakery that was struggling to get online orders. Once we fixed their website, their daily orders jumped from 5 to 25 within weeks. The truth is simple – people love buying things online because…
If you’re a small business owner in a small town, you might think there’s little value in spending time and money on improving your search engine presence when you’re competing for the top ranks with big names like Amazon. Although this might be the case for the primary organic listings, it’s certainly not for local search. This is where local SEO services come in.
Given that…
A Video marketing strategy is a way to capture the attention of people and drive visitors to a website, product, or service. It can be used to increase sales and conversions. If you’re serious about your business and want to see it grow, then video marketing is one of the best ways to do this. From broadcasting your website on YouTube, using infographics to promote your business, singing on…
Now is the time of nanotechnology, when people use all kinds of resources, services, and tools in their business to automate processes and raise conversion. Some entrepreneurs build trust with social proof and publish testimonials, share successful cases or buy Instagram followers. Others focus on delivering maximum value and implementing lead magnets. A chatbot is another marketing and sales…
As a business, you know that things are constantly changing and that you need to adapt to stay ahead of the competition. This is especially true when it comes to having an online presence – because a majority of shopping journeys today begin online. If you’re not evolving, you’re falling behind.
To succeed in online marketing, you need to focus on many different components of…
The millennial market is always one that causes marketers to scratch their heads. Brands must know how to attract millennials into their circle without pushing them away, which can be difficult due to the sensitive nature of this age group.
However, there are tried and proper methods for marketing toward millennials with memes. Memes play a greater role in content marketing worldwide, but…
social media has become an indispensable tool for small businesses looking to boost their online presence and drive organic traffic. Implementing effective social media strategies improves brand visibility and significantly contributes to Search Engine Optimization (SEO) efforts.
What is the real purpose of social media for a small business? It is a valuable tool for creating results and…
Podcasting for business has provided a new way for businesses to reach their audiences. There’s a growing demand for audio content, and companies must cater to it. A podcast can be an excellent tool to help a business build an audience and maintain lasting relationships.
There are several ways that your business can benefit from podcasting. It can build customer trust and loyalty, venture…
Social media has become the driving force of the business, with every major brand utilizing it to increase revenue, public interest and awareness of their product or service. With over 2.3 billion active users on social media worldwide, your business is sitting on a gold mine of opportunity. You just need to know how to mine for it.
Being a dinosaur to social media will most likely result in…
One of the few ways to generate customer reviews and site traffic is to incorporate powerful and engaging ad campaigns. Building marketing strategies and relevant ads can be challenging for a business enterprise, especially considering the multiple streams of competition built up online.
Thus, it is important to recognise that hyper-targeted advertising can be a real game-changer in the…


